February 25, 2013, Beaufort, S.C. – The Beaufort Regional Chamber of Commerce was recognized for its new marketing campaign this Saturday, February 16, at the annual ADDY Awards in Myrtle Beach, S.C. The annual ADDY Awards, hosted by the Coastal Carolina branch of the American Advertising Federation, recognizes exceptional advertising created in Myrtle Beach, S.C., Wilmington, N.C., Charleston, S.C. and Florence, S.C. in the concentrations of print, broadcast, out-of-home, Internet and public service advertising.
The Beaufort Regional Chamber of Commerce received a Gold ADDY Award for its Enrichment campaign in the category of “Consumer or trade publication – campaign – four-color” and a Silver ADDY for the Enrichment campaign in the category of “Consumer or trade publication – fractional page – four-color.”
The Beaufort Regional Chamber of Commerce partnered with The Brandon Agency to produce the award-winning marketing campaign work.
“We are very proud of our work on the Enrichment campaign and to have this work win best campaign at the ADDY Awards, where it’s competing against markets like Charleston and Wilmington, a huge honor for us,” said Robb Wells, tourism division executive at the Beaufort Regional Chamber of Commerce. “In addition to being exemplary creative, our Enrichment campaign is already beginning to provide potential visitors with a true sense of what the Beaufort area has to offer in regard to leisure travel.”
A panel of advertising executives selected the winners from the several hundred entries that were submitted.
Beaufort’s winning entries will now go to the district level competition.
For more information about the ADDY Awards, visit http://www.aafcoastalcarolinas.org/programs/addy-awards/.